CONTACT US

104 Forsyth
Cullowhee, NC 28723
Map
Directions
828.227.7412 tel
agrube@wcu.edu

FACULTY/STAFF DIRECTORY

 
Sport Management Careers
A degree in sport management will prepare you, the student, for jobs in six main career fields:

 


 

Professional Sport Management

Including jobs in marketing and promotions, concessions, sales, ticket management, telemarketing, public relations, security, facility management, and law.

Employers

  • Professional sport organizations
  • National amateur sport governing bodies
  • United States Olympic Training Center
  • Sport marketing/event management firms
  • College athletic departments

Strategies

  • Volunteer to market/promote Sport Management Association (SMA)
  • Complete an apprenticeship at souvenir stand during football season with SMA
  • Work on-campus in ticketing through athletic department
  • Attend state, regional, and national conferences.
  • Get a summer job with a professional sport organization
  • Work with the Catamount Club

Back to Top

 


 

Event and Facility Management and Marketing


Including jobs in special events, telemarketing, retailing, concessions, marketing/promotions, and campus recreation.

Employers

  • Professional sport organizations
  • Event management firms
  • County or municipal facilities
  • Parks and recreation departments
  • College athletic departments
  • Sport marketing firms
  • Private corporations

Strategies

  • Work at Ramsey Center in desired field
  • Complete an apprenticeship at souvenir stand during football season
  • Volunteer to market/promote SMA
  • Attend state, regional, and national conferences.
  • Get pool operator's certification
  • Get a summer job working at any facility
  • Work with LMP events
  • Work with the Catamount Club

Back to Top

 


 

Exercise Science and Fitness Management

Including jobs in strength and conditioning, research, and cardiac rehabilitation or as a fitness instructor or personal trainer.

Employers

  • Corporate Fitness Facilities
  • Health Club/Wellness Centers
  • College Athletic Departments
  • Hospitals
  • Campus Recreation Department
  • Physical Therapy Clinics

Strategies

  • Plan on attending graduate school
  • Work in on-campus cardiac rehabilitation program
  • Obtain summer and volunteer positions in Health Clubs
  • Work with sport teams conditioning programs
  • Attend trade shows
  • Become certified aerobic instructor
  • Subscribe to industry journals
  • Join professional association
  • Attend state, regional, and national conferences
  • Work in student fitness center

Back to Top

 


 

Sporting Goods Management and Sales

Including jobs in retailing, telemarketing, and manufacturer's representative.

Employers

  • Sporting Goods/Retail Stores
  • Manufacturing
  • Private Rep Firms
  • Professional Sport Teams
  • College Athletic Departments

Strategies

  • Obtain summer jobs in sales area
  • Complete independent study in product knowledge
  • Attend Sporting Goods Super Show in Atlanta
  • Attend state, regional, and national conferences
  • Work in souvenir/concessions stands
  • Work with an organization selling signage, program ads, and group sales.

Back to Top

 


 

Sports Media

Including jobs in sports information, public relations, promotions, advertising sales, marketing, sports statistics, and sport history.

Employers

  • Local television, newspapers, and trade newspapers
  • Sport media outlets
  • College athletic departments
  • Professional sports teams
  • National governing bodies
  • Private promotion firms

Strategies

  • Work with campus media outlets
  • Volunteer in college sports information
  • Obtain summer jobs with minor league teams
  • Complete apprenticeship
  • Volunteer to write sport management student/alumni newsletter
  • Attend state, regional, and national conferences
  • Study famous sports broadcasters
  • Develop a portfolio of work to share including audiotapes, video tapes, press releases, and writing samples.

Back to Top

 


 

Athletic Administration

Including jobs in marketing/promotions/sales, ticket management, concessions, fundraising, academic counseling, compliance, and sports information or as an operations/events manager.

Employers

  • College athletic departments 
  • Amateur sport organizations
  • High school athletic departments
  • Sport governing bodies
  • Sport league conference offices
  • Event management firms
  • United States Olympic Training Center

Strategies

  • Secure part-time summer job in concessions on campus or for local sports team or facilities
  • Work with Sport Management Association (SMA) events
  • Work with athletic booster clubs
  • Complete on-campus apprenticeship in desired area
  • Volunteer in athletic department in any capacity
  • Work with LMP
  • Secure part-time job in Ramsey Center as usher, in ticketing, or in event operations.
  • Subscribe to "NCAA News"
  • Attend state, regional, and national conferences.

Back to Top

 

Copyright by Western Carolina University      •      Cullowhee, NC 28723      •      828.227.7211      •      Contact WCU
Maintained by the Office of Web Services      •      Directions      •      Campus Map      •      Emergency Information      •      Text-Only

Office of Web Services